Hi, I am Gerry Fazio, the owner of Fuzzy Logic Digital I collaborate with a team of professionals experienced in television production & broadcast, radio, press & online advertising, sales & marketing, the entertainment industry and performing arts.
I am a member of the international advertising and marketing community, Next Level Creators. Returning from the USA in 2018, I acquired the knowledge and skills to implement a system that leverages the power of video with the distribution reach of Google and Facebook for my clients, a predictable client acquisition system. An internationally recognised social media marketing strategy, mentored by Paul Xavier – featured in Forbes Magazine.
With over 35 years experience in sales, marketing, corporate management I do have a unique skill set that I have demonstrated multiple times, my ability to understand innately the desires of a customer, call out to them, deliver a service or product in a personalised way, nurture customers into loyal supporters. I have been awarded with many awards and accolades in sales and marketing over the years.
I believe in identifying a set of values that form the basis of everything you do, be that in business or in personal life. If you are reading this as a business owner, if we work together, one of my first questions to you will be “what are the values of your business?”. Ultimately your business values will be your compass on who your customer will be in the long term and who will want to work with you.
To maximise and become the best we can be, and to rise to incomprehensible heights, our values need to be inline with those we work with. Below are the Values I hold dear to me and my business
Even if it's the unpopular thing to do, just do the right thing!
Listen to the desired outcomes of clients, establish the desired timeframe to achieve the goal. We define the timeline of milestones, provide an honest and upfront cost of the strategy that is sustainable for both parties. We give value to our clients over and above the mechanics of a campaign. Most importantly, our ultimate goal is to ensure that our clients achieve a positive return on advertising spend and experience growth in their business.
No one can tell you what you need to do in your business without first learning about you, your desires, and where you want to go with your business first. We use a discovery form before we meet with new prospective clients; it is the first part of our diagnosis. At our meeting we will ask many more question and, only once we have a firm grip on your business will we prescribe possible strategies.
Enjoy life by being passionate about what you do and, whom you choose to partner in business. Let the intention of mastery be the driver of your success.
7 Habits of Highly Effective People teaches us understanding the needs of our customers, will give us an insight into how to best serve them and, how to make every interaction they have with our business a positive one
Introduce and connect our business partners to our network, recommend and support those with whom we do business.
Change brings new opportunities to grow and learn new things, about the world, ourselves and those around us
Let others know when they have made a positive impact in your life. Expressing your gratitude may come as a surprise to that person, and it may be just what they needed to hear to brighten their day.
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